The not-so-pretty consequences of our love of pretty produce

America wastes at least a third, and maybe even half, of the food we grow for human consumption, and a big reason is that you and I and other consumers won’t buy vegetables and fruit unless they look perfect. There’s even a small push to sell “oddball produce” or “ugly fruit” as a counterbalance.

I discuss this and more in my column today in The Concord Monitor, so click right here and have a nice read.